CRM Solutions
Real Estate CRM
A custom CRM for real estate agents to manage leads, properties, and client communications.
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Client
EstatePro
Duration
8 Months
Category
CRM Solutions
The Challenge
A brokerage with 120 agents needed to replace fragmented tools causing lead leakage and inefficiency.
- 35% of leads received no follow-up within 48 hours
- Agents spent 6 hours weekly on duplicate data entry
- Client communications were scattered and untrackable
- Management had no visibility into deal pipeline
- Competitors won listings with better market analytics
Our Solution
We built a unified CRM with Angular and Django consolidating leads, listings, and communications.
- Kanban pipeline with auto-assignment and 24-hour escalation
- One-click syndication to Zillow, Realtor.com, and social
- Google Maps integration with drive-time calculations
- Twilio calls/SMS logged automatically to contact records
- Performance dashboards track conversion by agent and source
Technologies Used
AngularDjangoPostgreSQLGoogle Maps APITwilio
Development Process
01
Requirement Gathering
Interviewed agents to understand pain points.
1 Month
02
System Design
Architected the database and API structure.
1 Month
03
Integration
Integrated Maps and Twilio APIs.
4 Months
04
Beta Testing
Rolled out to a pilot group for feedback.
2 Months
Results & Impact
Centralized lead management
Improved agent productivity by 35%
Automated follow-up emails
Visual property mapping
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